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2 Creating & Managing Mailing Lists (MailChimp Course)


Note: its important before you download these files, these files are sourced from https://www.youtube.com/watch?v=P0DOzwC_Yw4, if you feel it violates copyright file, you may need to notify the uploader file, you can report it to the uploader is Victoria Casebourne
Uploaded: 25 Mar 15
Duration: 00:05:18
Description:
- MailChimp is free up to your first 2000 subscribers.
- To start, log in to your account and navigate to the Dashboard.
- To create a list click the ‘List’ tab at the top of the page and then click the ‘Create List’ button at the right hand side of the page.
- You will first be prompted to name your list. The list should reflect what campaign it will be used for or what group of subscribers you would like to put in it. It is advisable to have a main list of all of your subscribers as your main marketing list and to create separate smaller lists for each activity. The more lists you haave the harder it will be to manage therefore you should only create a list when necessary and remove old lists that you no longer require. Lists can be merged if required.
- It is possible to tag leads so that you can filter by their type or interest and put in to appropriate lists.
- Having separate lists means can see how many on each lists and how they are performing
- Under the ‘From’ field you are required to put in the email address that you would like the emails generated via the list to come from. It can be your email address at the company, a dedicated email for the campaign or a generic email address for your company. You will also be requested to input hoe you would like the name of that email address to appear. E.g your name/ the company name.
- There is a drop down field that gives you the option to remind people how they got on your list. E.g. “you are receiving this email because you purchased X”
- You are required to include your contact information on all mail outs in order to help decrease spam. You can find out further information about this by selecting ‘Why is this necessary’.
- You can select how you would like to be notified of any new subscribers or unsubscribers to the list either with collated information emails or individual emails and how frequent.

Join the full Mailchimp and Newsletter marketing course at www.victoriacasebourne.com
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2 Creating & Managing Mailing Lists (MailChimp Course)
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